Privacy Policy

Last Updated: May 14, 2026

This Privacy Policy describes how Zeacon Technologies, Inc. (collectively, “Zeacon,” “we,” or “us”) collects, uses, discloses and otherwise processes information about you if you visit our corporate websites, such as https://www.zeacon.com/, use our client-facing tools and interactive features such as the Zeacon Platform (collectively our “Services”), or if we otherwise interact with you in a business or professional context, such as if you communicate with us via email or on a third-party platform or if you provide us your contact information at a conference.

References to our Services in this Privacy Policy refer solely to Zeacon's own business-to-business websites and client-facing tools. This Privacy Policy does not cover data handled in connection with clients’ deployment of our video commerce platform on their own websites, for which we operate as a data processor to our clients.

We may provide different or additional notices of our privacy practices for certain offerings or activities, in which case those notices will supplement or replace the disclosures in this Privacy Policy.

We may change this Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of this policy. If we make material changes, we will provide you with additional notice (such as by adding a statement to the Services or sending you a notification).

CONTENTS

Collection of Information
Use of Information
Targeted Advertising and Analytics
Disclosure of Information
Your Choices
Additional Information for Specific Jurisdictions
Contact Us

COLLECTION OF INFORMATION

The information we collect about you depends on how you use our Services or otherwise interact with us. In this section, we describe the categories of information we collect and the sources of this information.

Information You Provide to Us

We collect information you provide directly to us. For example, we collect information directly from you when you create an account, complete a form or survey, submit or post content through our Services, connect with us via email, request customer support, participate in a contest or promotion on behalf of your company or otherwise communicate with us. The types of information that we collect directly from you include your name, account login credentials (such as your username and password, account information (such as subscriptions purchased on behalf of your company), job title, work email address, postal address, phone number, and any other information you choose to provide.

Information We Collect Automatically

We automatically collect certain information about your interactions with our Services and marketing communications including:

Transactional Information: When you carry out transactions on behalf of your company through our Services, we may collect financial information such as subscription type purchased, amount spent, and the date and approximate location of the transaction.
Device, Usage, and Activity Information: We collect information about how you access our Services, including data about the device and network you use, such as your hardware model, operating system version, mobile network, IP address, unique device identifiers and browser type. We also collect information about your activity on our Services, such as access dates and times and browsing behavior (such as pages viewed and links clicked).
Audio Recordings and Chat Content: If you contact customer service through our chat feature or by phone, we may monitor and retain those conversations, including for training purposes.
Information Collected by Cookies and Similar Tracking Technologies: We use tracking technologies, such as cookies and pixels, to collect information about your interactions with our website and our marketing communications. These technologies help us improve our website, including to see which areas and features of our website are popular and to count visits. For more information, see the Targeted Advertising and Analytics and the Your Choices sections below.

Information We Collect from Other Sources

We may obtain information from other sources. For example, we may collect information from entities that gather and license business contact information, industry partners, and advertising networks. This information may include contact details, such as your name and job title.

Information We Derive

We may derive information or draw inferences about you based on the information we collect. For example, when you use our Services, we may infer your approximate location based on your IP address.

USE OF INFORMATION

We use the information we collect to manage our business relationship with you and to market our products to your company. We also use the information we collect to:

Provide, maintain, and improve our products and services;
Send you technical notices, security alerts, support messages, and other transactional or relationship messages;
Send you marketing communications (see the Your Choices section below for information about how to opt out of these communications at any time);
Monitor and analyze trends, usage, and activities in connection with our Services and communications;
Target advertisements to you on third-party platforms and websites (for more information and to opt out, see the Targeted Advertising and Analytics section below);
Detect, investigate, respond to, prosecute, and help protect against security incidents and other malicious, deceptive, fraudulent, or illegal activity, and help protect the rights and property of Zeacon Technologies, Inc. and others; and
Comply with our legal and financial obligations.

TARGETED ADVERTISING AND ANALYTICS

We engage others to provide analytics services, advertise our products to you on third party-sites and services, and perform related services, across the web and in mobile applications. These entities may use cookies, web beacons, SDKs, device identifiers, and other technologies to collect information about your use of our website and third-party services, such as your IP address, web browser and mobile network information, pages viewed, time spent on pages, links clicked, and conversion information. This information is used to deliver advertising about Zeacon to you on other companies’ sites or mobile apps, understand the effectiveness of this advertising, analyze and track data, determine the popularity of certain content, and better understand your activity. If you reside in California, you can opt out of cookie-based ad targeting on our website by following the prompts behind the Your Privacy Choices link in the site footer. Your opt-out choice will be linked to your browser only; therefore, you will need to renew your opt-out choice if you visit our website from a new device or browser, or if you clear your browser’s cookies.

In addition to ad targeting activities that rely on cookies and similar technologies, we work with advertising partners to translate other identifiers, such as your email address or phone number, into a unique identifier (called a hashed value) that such partners can then use to show ads that promote Zeacon Technologies, Inc. across the web and in mobile apps. If you reside in California, you may opt out of these disclosures by filling out our web form https://zeacon.com/contact.

The activities described in this section may constitute “sharing” or “selling” under the California Consumer Privacy Act (“CCPA”). See the Additional Information for California Residents section below for details.

DISCLOSURES OF INFORMATION

We disclose personal information as described in the Targeted Advertising and Analytics section above and in the following scenarios:

Vendors and Service Providers: We make personal information available to our vendors, service providers, contractors and consultants who perform services on our behalf, such as companies that assist us with payment processing, analytics, web hosting, and marketing.
Law Enforcement Authorities and Individuals Involved in Legal Proceedings: We disclose personal information in response to a request for information if we believe that disclosure is in accordance with, or required by, any applicable law, regulation or legal process, including lawful requests by public authorities to meet national security or law enforcement requirements.
To Protect the Rights of Zeacon Technologies, Inc. and Others: We disclose personal information if we believe that your actions are inconsistent with our policies, if we believe that you have violated the law, or if we believe it is necessary to protect the rights, property, and safety of Zeacon Technologies, Inc. or others.
Professional Advisors: We disclose personal information to our legal, financial, insurance and other professional advisors where necessary to obtain advice or otherwise protect and manage our business interests.
Corporate Transactions: We disclose personal information in connection with, or during negotiations of certain corporate transactions, including the merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company.
Corporate Affiliates: Personal information is disclosed between and among Zeacon Technologies, Inc. and our parents, affiliates, subsidiaries, and other companies under common control and ownership.
With Your Consent and at Your Direction: We make personal information available to third parties when we have your consent or you intentionally direct us to do so.

We also disclose aggregated or de-identified information that cannot reasonably be used to identify you. We maintain and use this information only in a de-identified fashion and will not attempt to re-identify such information, except as permitted by law.

YOUR CHOICES

Zeacon Technologies, Inc. uses cookies and similar tracking technologies, as described above. You can usually adjust your browser settings to remove or reject browser cookies. Depending on where you reside, you can also adjust certain cookie settings.

You may opt out of receiving promotional emails from Zeacon Technologies, Inc. by following the instructions in those emails. If you opt out, we may still send you non-promotional emails, such as those about subscriptions you place on behalf of your company or our ongoing business relationship.

ADDITIONAL INFORMATION FOR SPECIFIC JURISDICTIONS

Additional Information for California Residents

California has enacted the California Consumer Privacy Act (“CCPA”), which grants California residents certain rights and requires specific disclosures. If you reside in California, this section applies to you. This section also serves as our California notice at collection.

In the preceding sections, we explain how we collect, use, and disclose information about you, as well as our targeted advertising and analytics practices. As required by the CCPA, we use the tables below to explain this same information.

Category of Personal Information

Identifiers (such as your name, email, and IP address)
Account information (such as your username and password)
Commercial information (such as subscriptions purchased on behalf of your company)
Internet or Other Electronic Network Information (such as information about your activity on our Services)
Inferences (such as your city of residence derived from your IP address)

Categories of Recipients

Vendors and Service Providers
Law Enforcement Authorities and Individuals Involved in Legal Proceedings
Professional Advisors
Corporate Affiliates
Others with your consent and at your direction

Use of Personal Information

Manage our business relationship with you and market our products to your company
Provide, maintain, and improve our products and services
Send you technical notices, security alerts, support messages, and other transactional or relationship messages
Send you marketing communications (see the Your Choices section for opt-out information)
Monitor and analyze trends, usage, and activities in connection with our website and communications
Detect, investigate, respond to, prosecute, and help protect against security incidents and other malicious, deceptive, fraudulent, or illegal activity, and help protect the rights and property of Zeacon Technologies, Inc. and others
Comply with our legal and financial obligations

We also disclose certain categories of personal information to show you targeted ads on third-party properties and for related purposes. These disclosures may be considered “sales” or “sharing,” under the CCPA, and the table below provides more information about our practices.

Category of Personal Information

Identifiers (such as your name, email, and IP address)
Internet or other electronic network information (such as information about your activity on our website)

Category of Third Parties

Advertising and marketing networks

As described in the Collection of Information section above, we collect personal information from various sources, including directly from you, automatically when you access or use our Services, and from third-party sources.

We do not knowingly collect, sell or share personal information about consumers under the age of 16, or higher age where required by law.

We do not collect information that is considered “sensitive” under the CCPA.

We store personal information for as long as necessary to carry out the purposes for which we originally collected it and for other business purposes explained in this Privacy Policy.

Your Privacy Rights

Opt Out of Sales and Sharing of Personal Information

You can opt out activities that we engage in that may be “sharing” or “sales” of personal information under the CCPA by:

Cookies and Similar Technologies: following the instructions behind the Your Privacy Choices link in the footer of our website to turn off certain cookie-based disclosures (note you may need to renew your opt-out choice if you use a different browser or device to access our services, or if you clear your cookies).
Other Identifiers: Filling out our web form https://zeacon.com/contact to turn off “sharing” and “sales” based on your email address and other non-cookie identifiers.

You can also opt out by visiting our website with a legally recognized universal choice signal enabled (such as the Global Privacy Control). If you are not logged into your account with us, our processing of the signal will be limited to cookie-based sales and sharing for the specific browser or device that you are using.

Access, Correction, and Deletion

If you are a California resident, you have the right to (1) request to know more about and access your personal information, including in a portable format, (2) request deletion of your personal information, and (3) request correction of inaccurate personal information. To request access, correction, or deletion of your personal information, please contact us at support@zeacon.com or call us at (833) 932-2660. To authenticate your request, we will describe verification steps based on company’s practices e.g., at a minimum, your name and an email address and respond to a confirmation email that will be sent to that address. Only you, or someone legally authorized to act on your behalf and with written permission, may make a verifiable consumer request related to your personal information.

Nonretaliation

We will not retaliate against you for exercising any of your privacy rights.

Authorized Agents

You may also designate an authorized agent to submit an access, deletion, or correction request on your behalf. We may ask authorized agents to submit proof of their authority to make a request, such as a valid power of attorney or proof that they have signed permission from the consumer who is the subject of the request. In some cases, we may be required to contact the individual who is the subject of the request to verify his or her own identity or confirm the authorized agent has permission to submit the request. If you are an authorized agent seeking to make an access, correction, or deletion request on behalf of a California resident, please contact us at support@zeacon.com.

Individuals in Europe

If you are located in Europe, this section applies to you.

Legal Basis for Processing

When we process your personal data as described in this Privacy Policy, we do so in reliance on the following lawful bases:

To perform our responsibilities under our contract with you (e.g., processing payments for and providing the products and services you request on behalf of your business);
When we have a legitimate interest in processing your personal information to operate our business or protect our interests (e.g., to provide, maintain, and improve our products and services, conduct data analytics, and communicate with you);
To comply with our legal obligations (e.g., to maintain a record of your consents and track those who have opted out of marketing communications); or
When we have your consent to do so (e.g., when you opt in to receive marketing communications from us). When consent is the legal basis for our processing of your personal information, you may withdraw such consent at any time.

Data Subject Requests

You have the right to (1) access your personal data, including in a portable format, (2) request erasure of your personal data, and (3) request correction of inaccurate personal data. In addition, you may have the right to object to certain processing or request we restrict certain processing. To exercise any of these rights, please send an email to support@zeacon.com.

If you have a concern about our processing of personal data, we encourage you to contact us in the first instance. However, if we are not able to resolve it, you have the right to lodge a complaint with the Data Protection Authority where you reside. Contact details for your Data Protection Authority can be found using the links below:

For individuals in the European Union: https://edpb.europa.eu/about-edpb/board/members_en
For individuals in the UK: https://ico.org.uk/global/contact-us/
For individuals in Switzerland: https://www.edoeb.admin.ch/edoeb/en/home/the-fdpic/contact.html

CONTACT US

If you have any questions about this Privacy Policy, please contact us at support@zeacon.com.